Shawn Jiang Xiaofeng is a seasoned expert with a focus on business growth, strategic marketing and communications, issues and crisis management across Asia.

He was a co-founder and CMO of Somur Gene, a Chinese leading consumer genetic testing company, and a founding member of an award-wining boutique agency, and a Director at Weber Shandwick, supervising public affairs and strategic communications practice. He was also with Ogilvy on the technology practice leading accounts such as Microsoft, Hitachi and PTC.